The Insane Beauty Fads That Are Sweeping The Internet Now

You won't believe what people are using to apply their makeup these days

Bra insert

Photo: Cosmopolitan

From brushes to beauty sponges, gone are the days when we just use good ol’ fingers to apply our makeup. The latest beauty fad to go viral has girls applying a full face with a bra insert.

Yep, you read right, a bra insert.

What gave birth to this bizarre beauty phenomena were people trying to find dupes for the Molly Cosmetics‘ SiliSponge applicator, which looks suspiciously like a boob insert. The SiliSponge claims to absorb zero product thus, causing zero wastage whilst still increasing blendability. These pads are more durable than your regular cosmetic sponges and are a breeze to clean. Hence, they don’t have to be replaced as often and are godsend for lazy girls.

S I L I S P O N G E * Use very very little product and that's the key! Build/stack if you need more coverage. * Use circular motion to spread and tap to blend and settle . Wasting products is history now cos, of course, it doesn't soak in a thing! Tried it today, and the foundation needed is literally just half the amount compared to directly using brush or sponge. Spreading product with it will take some getting used to, final blending can always be finished with oval brush or usual sponge (for example beautyblender), that means washing the oval brush or the sponge will be minimized and they will last a whole lot longer. It is ideal for people who don't like messy fingers during makeup. AND I bet you can imagine cleaning THIS APPLICATOR will literally take no more effort than rubbing it with a little soap and rinsing with some luke warm water. If you are a professional makeup artist, can you imagine how exciting it is that you can use it on one client/model, clean it with a makeup remover and sanitizing spray, and then you can use it on another client/model immediately just like that? Throwing away disposable sponge can totally be minimized!!!! . 🛍FREE WORLDWIDE SHIPPING🛍 www.mollycosmeticsshop.com . #siliconesponge #clearsponge . #mollycosmetics #matteliquidlipstick #liquidmattelipstick #trendmood #makeupsponge #wakeupandmakeup #makeupaddict #mua #makeup #makeupartist #vegasnay #입술연지 #매트립스틱 #口紅 #뷰티스타그램 #화장품 #코스메틱 #화장품스타그램 #beautyblender #blender #makeupsponge

A video posted by M O L L Y C O S M E T I C S (@mollycosmetics) on

🌟 S I L I S P O N G E 🌟Hey everyone! Thank you for your patience!!! Literally just delivered to us by courier. Let us introduce to you our latest product – S I L I S P O N G E!!! (We lol when we decided to use this name!!! 😂😂😂). NOW AVAILABLE in our webstore! Let us make a video in a little bit! . Wasting products is history now cos, of course, it doesn't soak in a thing! Tried it, and the foundation needed is literally just half the amount compared to directly using brush or sponge. Spreading product with it will take some getting used to, final blending can always be finished with oval brush or usual sponge (for example beautyblender), that means washing the oval brush or the sponge will be minimized and they will last a whole lot longer. It is ideal for people who don't like messy fingers during makeup. AND I bet you can imagine cleaning THIS APPLICATOR will literally take no more effort than rubbing it with a little soap and rinsing with some luke warm water. If you are a professional makeup artist, can you imagine how exciting it is that you can use it on one client/model, clean it with a makeup remover and sanitizing spray, and then you can use it on another client/model immediately just like that? Throwing away disposable sponge can totally be minimized!!!! This picture was taken AFTER i used it and wiped it twice on the back of my hand, it is close to absolutely no trace of product left on it! . 🛍FREE WORLDWIDE SHIPPING🛍 www.mollycosmeticsshop.com . #siliconesponge #clearsponge . #mollycosmetics #matteliquidlipstick #liquidmattelipstick #trendmood #makeupsponge #wakeupandmakeup #makeupaddict #mua #makeup #makeupartist #vegasnay #입술연지 #매트립스틱 #口紅 #뷰티스타그램 #화장품 #코스메틱 #화장품스타그램 #trending #beautytrend #beautyblender

A photo posted by M O L L Y C O S M E T I C S (@mollycosmetics) on

This innovation then spawned a new contender. We present the next fad to take the world by storm, The Evie Sponge. Imagine applying your makeup with a nose-shaped silicone, covered in glitter.

#EvieBlender in action #coolasheckhaha #glitter #beauty #makeup

A video posted by Evie Blender (@evieblender) on

Once again, we are left scratching our heads. This kickstarter garnered massive support and had people are buzzing over this new makeup applicator. You can expect new beauty hacks to emerge as a result of this. Who knows? We might start seeing girls apply their makeup with playdough (possible dupe alert?).

Turns out, these non-porous, silicone-type pads blend makeup like a dream. But then again, so do your fingers… and you have ten of them!

By Hanan Haddad

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