Back in May, the internet accused Gucci of knocking off a jacket included in its Cruise 2018 collection. The design in question was a fur bomber with balloon sleeves logoed in Gucci’s signature G’s that looked a whole lot like a jacket designed by Harlem couturier Dapper Dan in the ’80s.
Inside the #GucciCruise18 collection by #AlessandroMichele, a look that celebrates an iconic style of hip-hop fashion culture from the 80s—a plush jacket featuring puffy sleeves monogrammed in GG motif. Legendary tailor Dapper Dan @dapperdanharlem influenced the trend by making such custom pieces for his rapper and athlete clients out of logos from famous fashion houses, including #Gucci. In a homage to Dapper Dan, this jacket worn with jeans and a lurex headpiece is flanked with a striped knit with cross-stitch embroidery, cotton shorts and a georgette gown with trompe l’oeil details.
Soon after, the fashion house responded to backlash on Instagram stating the jacket was an “homage” to Dapper Dan and his legendary hip-hop fashion. Then in September, Dapper Dan himself appeared in a Gucci menswear campaign and it was announced that the two would partner up to bring back the tailor’s famed Harlem boutique that was shut down in 1992.
Now, a first look inside the Gucci x Dapper Dan Harlem atelier is finally here. The 4,700 square-foot space, featuring both a storefront and an atelier studio, is nestled in a brownstone on Lenox Ave in Harlem. Opening in January, the shop will operate by appointment only and allow shoppers to have bespoke garments designed by Dapper Dan using Gucci raw materials, fabrics, prints, embroidered patches, and hardware.
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“Everyone paid homage to Dapper Dan, but no one ever paid him. The people have spoken and Gucci has listened. Nothing has been more significant in the Harlem cultural scene than Alessandro and Gucci coming to Harlem and partnering with Dapper Dan,” Dapper Dan said in a statement from the brand.
According to a release from Gucci, the collaborative project is inspired “Made in Italy meets Made in Harlem and the 1980s meets 2018.”
The atelier studio isn’t the only project between the Italian fashion house and the Harlem-based couturier in the works. Along with the store, a Gucci x Dapper Dan capsule collection will be included as part of Gucci’s Fall 2018 collection.
This article originally appeared on Harper’s BAZAAR US.
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