Each year when June comes around, the office starts to buzz with a special kind of excitement. It’s the kind of excitement that only the beauty junkie within each of us can relate to, because each and every member on the editorial team gets to go home and begin a grueling four- to six-week process of masking and moisturising. This, is the annual phenomenon that we call, the Harper’s BAZAAR Singapore Beauty Awards.
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This year, the masterminds behind the awards, Editor-in-Chief, Kenneth Goh and myself, Senior Beauty Writer, Joyce Cheo, share our philosophy and objectives of producing this annual round-up of the best products, and how the Awards has evolved over the years to involve multiple platforms to reach our audience in more effective ways. Get an insider look at how the team swatches and swipes dozens and hundreds of products before arriving at this year’s best 156.
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