Photo: Courtesy of Elizabeth Arden

Taiwanese actress Ning Chang, also known as Janine Chang, has joined Elizabeth Arden as their newest Asia brand ambassador. Chang is also known for her philanthropic efforts and multi-lingual capabilities—she speaks English, Mandarin, Taiwanese and German. Which is definitely come in handy in her new role as she fronts the beauty brand’s advertising campaigns.

Elizabeth Arden, born Florence Nightingale Graham, is considered a pioneer in the beauty industry. She started her salon 1914 after the dissolution of her partnership with Elizabeth Hubbard. Which, in retrospect, was probably the catalyst that gave us the cult-favourite brand we know and love today. After going solo in the beauty business, Arden employed chemists to help her create face creams and lotions, which were her first line of beauty products.

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Fast forward to today, the beauty label has over 300 products and is sold worldwide. The success of which is very much attributed to Arden’s trailblazing efforts—when she started her company, women didn’t even have the right to vote in America. So, if you think about it, it makes natural sense to have Ning Chang as the brand’s Asia ambassador. She upholds Arden’s philosophy of inspiring “women to go out and make their mark”.

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“I am very proud to be a part of the Elizabeth Arden family, moreover as I have been using the products for many years, which makes this partnership that much more special.” Chang shared in a press released. “I have the utmost assurance in the brand’s high quality products and I happily recommend them to all of my friends. I am excited to work as a partner with the Elizabeth Arden team to share the creative innovations and history of the brand with women near and far.” she adds. Her enthusiasm will prove useful as she’ll be heavily featured on the brand’s social platforms across the region.

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