CONTOUR MAKEUP is back, big-time. (Think Gucci Girls, not Rocky Horror.) Highlighting and shading “can take years off your face and give you structure that’s not actually there,” says makeup artist Sonia Kashuk. While the look may seem intimidating, “keep it simple with three products,” adds Clinique Global Colour Artist Jenna Menard: a sculpting product or bronzer, blush and highlighter. Apply foundation, then follow these steps.

ASSEMBLE YOUR KIT The goal is to emulate your skin’s natural tones so your results look “as real as possible,” says Kashuk. For the deepest “shading” colour, you’ll need a sculpting product or matte bronzer two shades darker than your skin (nothing orange-based or shimmery). Use your favourite rosy blush, then choose a pearlised silver or gold highlighter. Keep the textures consistent throughout.

BLEND, BLEND, BLEND Step 1: Dip an angled brush in your sculpting shade, suck in your cheeks, and blend the product down the sunken line in an up-and-down motion. Stop an inch from your mouth. Step 2: Using a circular motion, diffuse the blush on just the apples of your cheeks. Step 3: Highlight the uppermost point of your cheeks with Menard’s trick: Place a finger below your brow bone near the outer corner of your eye and move it down until you feel your cheekbone—that’s where you’ll apply highlighter. Soften it until all harsh lines have disappeared.

GOODBYE, JOWLS For those over age 50, the focus should shift from your cheekbones (they hollow out naturally over time) to defining your jaw. Dust bronzer under your jawline, and blur the edges into your neck.