Rosie Huntington-Whiteley has created her first fragrance as part of her ongoing creative collaboration with Marks & Spencer.

The model announced the news to her Instagram and Twitter followers by sharing the official campaign imagery. “So excited to share with you all, the first look, at my very first fragrance – Rosie For Autograph,” she said.

The 27-year-old launched her own range of lingerie with the British retailer back in 2012, which quickly became the brand’s fastest ever selling underwear line. She still regularly works with the Marks & Spencer design team on seasonal updates.

The fragrance will be available to buy exclusively from Marks & Spencer on 29 January.