There are several talking points for the opening of Jewel Changi Airport. For one, there’s the HSBC Rain Vortex, which at 40m high, is the world’s tallest indoor waterfall. There’s also the yet-to-open Canopy Park – at 14,000 sq m, it’s the size of 11 Olympic-size swimming pools. Or in true-blue Singaporean foodie spirit, there’s A&W’s re-entry into our little red dot. While all these are great to check out when you visit Singapore’s latest crown jewel, beauty fans shouldn’t miss Make Hero, a new multi-label beauty concept store.
The name’s a mash between Japanese perfume manufacturer and distributor, Make Up Inc, and Hirosophy, a medical-grade skincare brand from Japan. And the store, located opposite Uniqlo, is divided into two distinct sections – one half for Hirosophy and one half for the different brands that Make Up Inc carries. Here are the six best buys from the store:
1. Hirosophy Caviar Mask, $132.30 for a box of 10
Possibly the hero item in the entire store, this is the mask that Chinese celebrities such as Gong Li and Zhang Ziyi have been spotted buying. The mask is so popular that the brand limits each customer’s purchase to 60 pieces (six boxes worth), or 20 (two boxes) when they are running low on stock. Besides caviar extracts, it has hyaluronic acid, collagen, EGF and pig placenta extract, to improve skin hydration and elasticity. Each sheet mask comes with a piece for face and one for the neck, an often-neglected area.
2. Hirosophy CB Powder, $101.90
Like the Caviar Mask above, this powder also contains pig placenta. It can be mixed into any of your existing serums or moisturisers before you apply it to your face. It has a blend of moisturising agents such as EGF, hyaluronic acid and collagen, to boost the hydrating effects of your skincare.
3. Hirosophy Sakura Pearl Mask, $$52.90 for a box of 10
This sheet mask has cherry blossom extract, pearl powder, collagen and also pig placenta powder (yes, this brand is known in Japan for its placenta-infused products) to intensely moisturise and soothe skin. It also helps diminish the appearance of pigmentation and enlarged pores. Even Chinese actor Li Chen is said to be a fan of this sheet mask.
4. Hirosophy Bio Cellulose Mask, $69 for a pack of six
Make Hero in Singapore is the first in the world (even before Japan, Hirosophy’s home ground) to launch this collagen-boosting mask so get your hands on this exclusive product now. It has collagen, hyaluronic acid and apple stem cells which help to moisturise and repair skin.
5. Natura SC Serum, $950 for five bottles
Natura is an aesthetic salon-grade Japanese brand. Its SC serum is possibly the most premium product in Make Hero at this price because it has 30 per cent stem cells (supposedly cultivated by the brand), 10 times more than any product in the range. The serum is said to help improve skin cell rejuvenation and repair, and effectively brighten skin. One bottle lasts for about five days, and you should put it in the fridge once you’ve opened it.
6. Parfait Amour Savon Savon Hair and Body Mist in Bloom Aria, $17.90
Eleven bottles from this fragrance range is sold every hour in Japan, and there’s good reason why. It’s a light and floral fragrance that’s suitable for use on both the hair and body. And we all know how much we love multi-use products.