Bally Gets Tagged In Its New Bally X André Capsule

Graffiti artist André Saraiva has also put his stamp on the brand’s Madison Avenue store

Bally Gets Tagged In Its New Bally X André Capsule

A pair of vintage Bally boots inspired André Saraiva’s new capsule range for the Swiss brand, stirring the graffiti artist to apply his signature aesthetic to a range of boots and leather goods. Mr. A, the artist’s cartoon alter ego, features prominently in both the collection and a short film produced for Bally X André's debut — Saraiva even took over Bally’s Madison Avenue store for a day, spray-painting the character onto its window.

Later in the evening, guests such as movie mogul Harvey Weinstein, model Tao Okamoto and fashion blueblood Margherita Missoni descended on the East Village’s Penthouse at The Standard to celebrate the collaboration, at a party hosted by Bally CEO Frédéric de Narp and Design Director Pablo Coppola.

Click through our gallery for photos of the Bally X André launch party, and check out the official Bally X André video, as well as a look at Saraiva at work:

By Ryan Sng

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Andre Saraiva and Pablo Coppola

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Jacquelyn Jablonski

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Swizz Beatz, Harvey Weinstein and Frederic de Narp

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Tenzin Wild and Tao Okamoto

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Alix Brown

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Mario Sorrenti

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Margherita Missoni and Alex Badiaat

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Brett Robinson

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Kate Lanphear and Eugene Tong

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Keren Craig

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

André Saraiva, at Bally's Madison Avenue store

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Bally X André

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

André Saraiva at work, Bally's Madison Avenue store

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule

Bally X André at Bally's Madison Avenue store

Photo: Courtesy of Bally
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Bally Gets Tagged In Its New Bally X André Capsule


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