Here’s Your First Look At The Chanel Ephemeral Boutique In Singapore
One word to sum up the store? Gorgeous
Chanel has thrown open the doors to its standalone pop-up at The Shoppes at Marina Bay Sands and it’s everything you’ve come to expect from the French luxury house — and more.
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Photo: Courtesy of Chanel/Allen Tao
chanel ephemeral store mbs
The first of its kind in Singapore, the interiors of this store exude a sleek and sophisticated Parisian vibe that Chanel is synonymous with. But unlike other pop-ups that stick to a certain concept for their entire run, what makes Chanel’s version more special is the fact that it will redesign the look and feel of the store to reflect the collections that’ll be sold within its walls.
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Photo: Courtesy of Chanel/Allen Tao
chanel ephemeral store mbs
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What’s available now: The Paris Cosmopolite 2017 Métiers d’Art collection, which was inspired by the Ritz Paris and the glamourous society women who’d have tea under the hotel’s chandeliers. Before you head down to the pop-up and imagine yourself at the Ritz, check out our video for all the highlights of the store.
By Gerald Tan
Videography by Elton Chong
Produced by Pakkee Tan
Artistic Direction by Windy Aulia