Chloé’s Latest Ad Celebrates Friendship

The campaign sees Anja Rubik and Julia Stegner shoot together again after 10 years.

Chloé fall 2015 campaign

Chloé fall 2015 campaign

Friendship has always been a part of Chloé’s history ever since Gaby Aghion named the label after her close friend Chloé Huymans. Their fall 2015 campaign depicts exactly the dynamic bond they had, with Anja Rubik and Julia Stegner playing muse. Photographed by Inez Van Lamsweerde and Vinoodh Matadin, the pair take a stroll through a traditional French garden in Paris; walking hand-in-hand in decorative fabrics and oversized sunglasses. Also notable is that both Rubik and Stegner shot for Chloé a decade ago. “For me, Anja and Julia define the modern spirit of Chloé girls who even 10 years on are as stunningly fresh and youthful as their first campaign together,” said Clare Waight Keller, Chloé Creative Director. Have a look at the rest of the ad images:

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