Diane von Furstenberg is keeping it all in the family to usher in the next wave of her eponymous fashion house.
Yesterday, DVF’s Fall 2018 presentation marked the brand’s first collection since Jonathan Saunders left his role as creative director last fall. Since then, Nathan Jenden has been appointed as DVF’s new creative director, a position he previously filled from 2001 to 2010. For his return, Jenden looked towards the future generation of DVF: Talita von Furstenberg, the 18-year-old granddaughter of Diane von Furstenberg.
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Before unveiling the new collection, Diane shared a story about Talita’s first time working with the brand when she was just 9 years old. “10 years ago we showed during PITTI in Florence. We showed in the largest private garden and spent a week in that beautiful villa. My granddaughter Talita was 9 and asked to come along. I agreed but told her she would have to work! She did.,, [sic] helped with every detail and we had had a great time. A decade later, Nathan and i [sic] invited to be our muse. She shot all day and is a pro,” the designer wrote on Instagram.
Now starring as the new muse of the DVF brand, Talita models the Fall 2018 collection in a lookbook of images. Featuring a new take on DVF’s iconic prints, the 18-year-old wears a bright yellow leopard dress in one image, a retro ’70s-inspired jumpsuit in another, and an updated version of the brand’s classic wrap dress.
“The spirit of DVF and its emotional connection to women is more relevant today than ever before,” Jenden said of the brand’s shoot with Talita, “DVF and TVF are both inspirational women across generations—beautiful, brave, and ready for anything.”
As for the future of the fashion house, its spirit of female empowerment feels timelier now than ever. And casting Diane’s granddaughter as the new face of the brand only further cements DVF’s relevance amongst the next generation of women. Let it be known: this is just the beginning for Talita von Furstenberg.
This post originally appeared on Harper’s Bazaar US.