Gucci Cruise 2018
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Going from one Medieval church to a Renaissance temple for art, Alessandro Michele has been on a string of remarkable wonders to hold Gucci Cruise shows. Last year’s Westminster Abbey is now replaced with the grandeur of Palazzo Pitti in all its Florentine glories.

For Gucci Cruise 2018, Michele offers his usual richly textured, heavily layered collection. The Palatine wing of Palazzo Pitti is the perfect backdrop for Gucci’s beautiful embroideries of jacquards, silks, prints and logos presented with just a touch of whimsy. See the things you need to know from the show.

Related article: The A-List Hits Florence For Gucci Cruise 2018

1. Alessandro Michele’s first choice for the show venue is the Parthenon in Greece.

The respective authority blatantly rejected by the very idea that their Athenian temple shall not be tainted by the presentation of such Gucci beauty. Greece’s loss is Florence’s gain as the Cruise 2018 shows becomes a homecoming event for the Florentine brand. And psstt…we hear it costs less than what Greece would have billed.

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2. The theme for the day is ‘Guccify Yourself’

The word play is emblazoned on some of the 116 exits, modeled by a coterie of Gucci gang that consists of some of fashion’s coolest unknowns personally casted by Alessandro Michele’s himself. Other mottos used were ‘Guccy’ and ‘Guccification’ as to reiterate Gucci’s own Renaissance period.

Related article: The Most Insane Beauty Trends Spotted On The Gucci Cruise 2018 Runway

3. Some of the models and glam crew, including hair maestro Paul Hanlon and makeup maven Yadim, arrived in Florence 1 week prior before finalising the intricate styling, hair as well as makeup styles.

Rumour has it that there was some last minute changes on the manicure plan that the 30-odd manicurists had to work extra hours to create what Alessandro Michele had in mind, Michèle Lamy’s finger dip dye.

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4. About 5 connected rooms, freshly carpeted especially for the event, were used for the runway and to sit around 500 guests.

The chairs used were embroidered with lines from ‘A Song for Bacchus’, a poem written in the 15th century by Lorenzo de’ Medici; “How beautiful our Youth is/That’s always flying by us/Who’d be happy let him be so/Nothing’s sure about tomorrow.”

5. Showgoers and invited guests had to enter the venue via the famous Uffizi gallery for a private tour

Past top hits of Renaissance artworks by the likes of Pollaiolo, Cimabue, Michaelangelo, Titian and Caravaggio before glancing upon the Uffizi’s piece de resistance, ‘The Birth of Venus’ by Boticelli. Then batch by batch, everyone went through the Vasari corridor, which is still under renovation thus no pictures were allowed. The passage way stands on top of Ponte Vecchio and housed over 700 self-portraits paintings, some of Florence’s most-priced possessions. Attendees then ushered towards the Palazzo Pitti entering through a special way into the Palatine gallery. This was the usual route that a member of de’ Medici family would take back in the days.

6. Preshow cocktails were held on a rooftop of Palazzo Pitti serving Florence’s famous Chiantis, Proseccos and special Spritz concocted with rose water and a dash of lemon.

The spectacular view sweeps across the city’s skyline including the Duomo, Palazzo Vecchio and numerous other cathedrals painted by the beautiful amber of Florentine’s golden hours.

Related article: See The Entire Gucci Cruise 2018 Collection Here

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7. Several A-list celebrities came to see the show

Notably Alessandro Michele’s closest confidantes such as Dakota Johnson and Jared Leto. Also in attendance, Elton John and his husband, David Furnish as well Kirsten Dunst. Kering’s Chairman and CEO, François-Henri Pinault, and his beautiful wife Salma Hayek entered the room in awe by the beauty of the gallery uttering their amusement.

Watch the full Gucci Cruise 2018 show here:

By Windy Aulia