H&M is adding non-gender-conforming apparel to its already-expansive repertoire. The brand is launching a unisex line, called Denim United, which—as the name suggests—consists of denim pieces like jeans, overalls and jackets. Other basics like tees, extra long button-downs and hoodies are also in the mix. All the items are made from sustainable material like organic or recycled cotton.
“It is very natural for us to launch a unisex collection as fashion is constantly evolving and intersecting and today we see there are no boundaries in democratic style,” H&M spokesperson Marybeth Schmitt said in a statement. “Fashion should always be inclusive.”
Denim United launches on March 23, online only at hm.com. Until then, take a peek of the collection below.
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From: Harper’s BAZAAR US