Game On: Anya Hindmarch Shows You How To Have Fun

It’s a day at the arcade with the brand’s new fall/winter collection

Anya Hindmarch Shows You How To Have Fun
Photo: Anya Hindmarch

“I’m fascinated with the debates surrounding digital design as ‘art’, so I’ve started at the beginning,” explains Anya Hindmarch of the inspiration behind her latest outing. Using 8-bit graphics as the collection’s leitmotif, the English designer conjured a playful collection of clothes and accessories that bore adorable images of Pac Man and other pixelated patterns. The retro-ish iconographies will bring back fond memories for those familiar with the time before emojis; nonetheless, one thing’s certain—Hindmarch has produced a collection ready for the Instagram generation. Scroll through the gallery to see more.

By Gerald Tan

Photo: Anya Hindmarch
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Anya Hindmarch Shows You How To Have Fun

Backpack Mini Ghost

In blueberry shearling. Photo: Anya Hindmarch
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Anya Hindmarch Shows You How To Have Fun

Bathurst Satchel

Giant pixels in ink suede. Photo: Anya Hindmarch
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Anya Hindmarch Shows You How To Have Fun

Cables & Chargers Robot Pouch

Photo: Anya Hindmarch
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Anya Hindmarch Shows You How To Have Fun

Ebury Shopper

Pixel smiley in chalk capra. Photo: Anya Hindmarch
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Anya Hindmarch Shows You How To Have Fun

Loose Pocket Small Space Invasion Clutch

Photo: Anya Hindmarch
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Anya Hindmarch Shows You How To Have Fun

Photo: Anya Hindmarch
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Anya Hindmarch Shows You How To Have Fun

Photo: Anya Hindmarch
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Anya Hindmarch Shows You How To Have Fun

Photo: Anya Hindmarch
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Anya Hindmarch Shows You How To Have Fun


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