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Inside The Max Mara Seoul Flagship Store Opening Party

Inside The Max Mara Seoul Flagship Store Opening Party

Max Mara celebrates the opening of its first flagship store in Korea

Carolyn Murphy, Maria Giulia Prezioso Maramotti and Han Jihye at Max Mara Seoul Flagship

More than 300 VIPs, media personalities and socialites graced the official opening of Max Mara's first flagship store in Korea located in 434 Apgujeong-ro, Seoul on September 3. Hosted by Ms Maria Giulia Prezioso Maramotti, Max Mara Vice-President of US Retail and Global Brand Ambassador, the event saw American supermodel Carolyn Murphy—who walked for the Italian house's Resort 2020 show in Berlin—and renowned Korean celebrities and influencers such as Jiwoo Choi, Claudia Kim, Jihye Han, Hyejin Han, Irene Kim, Eunse Ki, Nayoung Kim and Henry Lau discover the brand's new store and offerings.

Scroll through to see what went on at the event.

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Max Mara FSS Seoul opening event - The Flagship Store

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Max Mara FSS Seoul opening event - The Flagship Store

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Max Mara FSS Seoul opening event - The Flagship Store

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Max Mara FSS Seoul opening event - The Flagship Store

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Carolyn Murphy at Max Mara Seoul Flagship

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Carolyn Murphy at Max Mara Seoul Flagship

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Carolyn Murphy at Max Mara Seoul Flagship

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Carolyn Murphy at Max Mara Seoul Flagship

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Carolyn Murphy and Claudia Kim at Max Mara Seoul Flagship

Carolyn Murphy, Maria Giulia Prezioso Maramotti and Han Jihye at Max Mara Seoul Flagship

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Claudia Kim at Max Mara Seoul Flagship

Claudia Kim and Maria Giulia Prezioso Maramotti at Max Mara Seoul Flagship

Claudia Kim, Maria Giulia Prezioso Maramotti, Ki Eunse and Carolyn Murphy at Max Mara Seoul Flagship

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Ki Eunse at Max Mara Seoul Flagship

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Ki Eunse and Carolyn Murphy at at Max Mara Seoul Flagship

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Henry Lau at Max Mara Seoul Flagship

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Henry Lau at Max Mara Seoul Flagship

Henry Lau, Carolyn Murphy and Claudia Kim at Max Mara Seoul Flagship

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Henry Lau at Max Mara Seoul Flagship

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Han Hyejin at Max Mara Seoul Flagship

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Han Hyejin at Max Mara Seoul Flagship

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Irene Kim at Max Mara Seoul Flagship

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Irene Kim at Max Mara Seoul Flagship

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Irene Kim at Max Mara Seoul Flagship

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Han Jihye at Max Mara Seoul Flagship

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Han Jihye at Max Mara Seoul Flagship

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Choi Jiwoo at Max Mara Seoul Flagship

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Choi Jiwoo at Max Mara Seoul Flagship

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Maria Giulia Prezioso Maramotti at Max Mara Seoul Flagship

Maria Giulia Prezioso Maramotti and Claudia Kim at Max Mara Seoul Flagship

Maria Giulia Prezioso Maramotti and Henry Lau at Max Mara Seoul Flagship

Maria Giulia Prezioso Maramotti and Han Hyejin at Max Mara Seoul Flagship

Maria Giulia Prezioso Maramotti and Irene Kim at Max Mara Seoul Flagship

Maria Giulia Prezioso Maramotti and Han Jihye at Max Mara Seoul Flagship

Maria Giulia Prezioso Maramotti and Carolyn Murphy at Max Mara Seoul Flagship

Maria Giulia Prezioso Maramotti, Choi Jiwoo and Henry Lau at Max Mara Seoul Flagship

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Kim Nayoung at Max Mara Seoul Flagship

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Kim Nayoung at Max Mara Seoul Flagship

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