Proenza Schouler Is Launching A 'Buy Now' Capsule For Their Fall 2016 Runway
The small selection of ready-to-wear and handbags is dubbed The Early Edition
By Harper’s Bazaar Singapore Team - published
Proenza Schouler's Lazaro Hernandez and Jack McCollough are joining the likes of Burberry and Tom Ford. The design duo is launching a 'buy-now' capsule to walk the runway with their Fall 2016 collection called The Early Edition. Earlier this year, they took a similar path, launching their pre-fall imagery simultaneously with the product in-stores. The Early Edition will be comprised of eight runway looks and four renditions on the Hava handbag, which they debuted for their Spring 2016 collection.
Hava calfskin leather handbag. Photo: Proenza Schouler
Looking to score a piece from The Early Edition? Think fast. They're only being produced in limited quantities and will be available for purchase immediately following the show at Proenza Schouler's Soho store at 121 Greene Street–but only until February 22nd at 10am. The handbags will also be available online at proenzaschouler.com for a limited time only. Should you miss your chance to score pieces of The Early Edition, they will re-join the remainder of the Fall 2016 collection when it ships later this year.
From: Harper's BAZAAR US