Feel like you’re stuck in a rut and always wearing the same clothes as everyone else? We round up 8 rising brands and online boutiques that see fashion editors stocking up season after season—get in on the secret now.
Launched by Monika Silva in Amsterdam last year, Gauge 81 (pronounced GO-SH eighty-one) embraces striking angles and playful proportions, while blurring the line between evening and casual wear. The brand boasts pieces with retro references that play on contrasts—think pinstripe suiting, satin mini dresses with bold shoulders and ruching, and one-shouldered knits.
Hailing from Ukrain, Chakshyn offers up feminine power dressing with reimagined suiting, pearl bralettes, and layered pieces. Helmed by Dima Chayun and Anton Yakshyn, the brand explores the concept of duality and breaking stereotypes.
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Gabriel for Sach
Gabriel for Sach prides itself in cool, unexpected shapes, bright colourways, and interesting materials. Founded by Gabriela Comella to explore creativity through the design of feminine purses and writing, the brand’s accessories are manufactured by artisans in Barcelona, where it is based.
Shoreditch Ski Club
Creative director of AllSaints Wil Beedle founded Shoreditch Ski Club in late 2018. Its big, bright and bold puffer jackets (some of which are reversible) are made out of recycled plastic bottles, and have been spotted on the likes of models Bella Hadid and Karlie Kloss.
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Contemporary women’s footwear brand Labucq was founded by Lauren Bucquet, former Director of Footwear and Accessories at Rag & Bone. Shop ’80s inspired sneakers, sandals, boots, heels and flats in timeless, minimal silhouettes that are highly wearable yet fun—made possible with thoughtful designs and subtle details like curved-in heels.
Creative director of Bande Noir, Mayte Allende was a former editor and stylist, whose aesthetic “is anchored in the tension between powerful female allure and sharp masculine practicality”. Shop a mix of ’80s and ’90s silhouettes with delicate, distinctive details—from sheer puff-sleeved blouses, pleated peplums, sculpted waists and strategic draping.
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You might have already seen Tach Clothing‘s cropped cardigans and vintage blouses on Instagram. The brand carries cool, unique pieces designed and ethically made in Uruguay—a gem in the sea of fast fashion.
Coming in as a soon-to-be hot favourite among the fashion set is Les Rêveries, scouted by Net-A-Porter’s ‘The Vanguard’ program that supports and empowers the new wave of fashion talent. Its romantic, floral print dresses are versatile and evergreen pieces you’d want in your wardrobe, pronto.