Show Off Your Enlightened Style With Trendy Apparel From Yoga Outfitter Nirvana

As you strike a pose at your next yoga class, your mantra should be to not only seek spiritual enlightenment, but also attain the highest stature in style.

The good news is, you can seamlessly do both with the chic apparel and premium yoga props from Nirvana by finding your peace and embracing the freedom to unleash your inner fashion goddess as you achieve your style enlightenment. Offering a range of must-have products that should be in every yoga practitioner’s arsenal kit, Nirvana – the flagship brand of PT Nirvana Indonesia Yoga – is your go-to source for all things yoga-related. 

Get your prana (life force) in place with the help of locally-made wooden yoga blocks and pretty mats while looking sharp in stylish sportswear, including dapper garments that feature Indonesia’s famous batik prints.

A nod to artisanry

Whether you're an expert yogi or a newcomer, having yoga implements that are reliable and durable is imperative for mastering the proper postures and poses. Be it a mat, a block or a bag, Nirvana’s yoga props are derived from responsibly-sourced materials and finessed by traditional Indonesian craftsmen. The brand is also committed to delivering quality products that are as aesthetically-pleasing as they are functional.

The wooden yoga block – Nirvana’s very first product since its launch in 2015 – is still gaining popularity even to this day. Made with ethical and legally-obtained wood, each block is then handed over to an artisan woodcarver who skilfully transforms the gift of nature into an exquisite piece of art.

The brand was first started by founder Mr Rowi to help support his father, who was doing yoga to combat lower back pain. What began as a filial son scouring for quality products for dad has now evolved into a burgeoning business that is making waves globally as a renowned source for premium-quality yoga equipment and trendsetting apparel, not just in Indonesia, but in the larger Southeast Asian region and beyond.

Related article: Why Yoga Is Great For Weight Loss (Besides The Calorie Burn)

Bringing batik back

Comfort and style also go hand in hand in Nirvana’s clothing collections. Designed for fluid and flexible movements, each piece is specially stitched to empower yoga enthusiasts who appreciate the importance of quality exercise gear that goes the distance.

Inspired to introduce the gorgeous batik art forms of Indonesia to the world, since 2017, the brand has also been infusing batik art into their sportswear designs and transforming each piece into a stylish statement. In late 2020, Nirvana officially launched the 'nid' line, which focuses on yoga apparel. In an homage to Indonesia’s rich cultural heritage, their seasonal batik yoga apparel showcases traditional motifs interwoven with modern elements, so you can imbibe the richness of Javanese culture while looking hip and trendy as you work out.

As part of their commitment to sustainability, Nirvana’s outfits are also constructed with eco-friendly fabrics such as organic cotton and other recyclable materials which leave minimal impact on the environment.

Must-have yoga mats

Every seasoned yogi knows the value of owning a good yoga mat – and the high-quality mats from Nirvana are top of the line. Made from natural rubber, these non-toxic, PVC-free mats are soft and comfortable while offering solid traction and exceptional grip. Designed with just the right amount of thickness, they let you connect well with the ground so you can perform balancing or standing poses much more easily. They are also wider and longer than other mats in the market, giving you more room for your workout.

Like the yoga apparel, there's also a limited-edition line of exclusive batik yoga mats which feature the traditional Indonesian motifs. What makes Nirvana’s mats even more unique is that each one comes with an embedded chip, making them the world’s first yoga mats to incorporate such advanced technology. By scanning the chip, you can conveniently access the Nirvana Store app and unlock premium features at no extra cost.

Besides shopping for your favourite products and clothing, you can also get free yoga instruction videos and meditative soundscapes to help personalise and enhance your own yoga practice.

Giving back to nature

In addition, for every mat sold, PT Nirvana Indonesia Yoga plants a tree to combat climate change and promote environmental sustainability. Their Plant-A-Tree initiative, which was launched in 2020, has resulted in over 10,000 trees being planted on the east coast of Sumatra so far. “Our Plant-A-Tree initiative is one way in which we consciously give back what we receive from nature,” says founder Mr Rowi.

Achieving your style status

With Nirvana by your side, you can count on unlocking the next level of cool chic as you step into your zone of enlightenment and discover true nirvana.

For more information, visit https://nirvana.co.id, or follow Nirvana on Instagram at @nirvana.id. You can also download the Nirvana Store app from the App Store and Google Play Store.