Has shopping and doing good at the same ever been easier? Back for the second time, local department store TANGS is holding Shop For Good, their social movement that gives back to society through—you guessed it—shopping. Throughout the month of October, every brand taking part in the movement can either contribute proceeds earned to their preferred charity or TANGS’s nominated beneficiary—the Singapore Children’s Society. What’s more: This year sees the appointment of five ambassadors from different fields who will wield their social influence for good. BAZAAR tasks the ambassadors involved to come up with an exclusive shopping guide filled with their must-haves from the department store this month.
“Whether you’re a grown lady or a little girl, Melissa shoes are definitely made for walking.. and for hoarding! My little girl already owns more pairs of them than I do, but knowing that all proceeds of these Mini Melissas are going to the Singapore Children’s Society just makes me compelled to want to buy her another pair… plus they smell so nice too!”
“Charmaine works really hard for the company and the family so I get her a little something every now and then to show my love and appreciation. This Origins product supports a good cause so it’s definitely something that she will like.”
“It’s so good to see brands coming together for a common good, as a consumer myself, I am incredibly motivated to give back more to society and I hope this spurs on others to do good and shop good as well! I’m very proud to be a Singaporean and am a big fan to anything local! This red cardigan is designed by local designer Alfie Leong and it seems like the perfect flight companion to keep myself warm.”
“Shop For Good ties in very nicely with the bedrock of core principles on which I was raised: to always count my blessings and give back to the community and less fortunate. I’m old school when it comes to shopping for stationery—I am essentially and forever will be a pen and paper guy. Currently, I fill my notebook with all my tasks, schedules, business plans/strategies, ideas and even drawings every single day, so this Bynd Artisan notebook is perfect.”
“This is a very unique and interesting initiative by TANGS, marrying people’s love for shopping whilst at the same time giving back to less fortunate communities—for me, these beautifully designed elephants will add to the toys that help to add colour and make my work desk more interesting!”
Shop For Good is going on until 1 November 2015, with 12% rebate any one day in October 2015, exclusively for TANGS card members.