The spring 2021 season was uncharted for the fashion industry. Many brands, from New York and London to Milan and Paris, utilized video and social media channels to present their collections, forgoing the traditional in-person runway presentations. It was an inventive time for many designers and their teams. And it appears that all those creative juices kept on flowing, seeping into their ad campaigns. Here, we track the best of the best from a wild and wonderful season.

Related article: The Best Fall 2020 Fashion Campaigns

Loro Piana

Natalia Vodianova Loro Piana Spring 2021
Photo: Loro Piana

Model: Natalia Vodianova

Photographer: David Sims

Marc Jacobs Eyewear

Bella Hadid Marc Jacobs Eyewear
Photo: Marc Jacobs Eyewear

Model: Bella Hadid

Photographer: Stevie Dance

Chanel 11.12 Handbag

Chanel Iconic 11.12 bag
Photo: Chanel

Models: Anna Mouglalis, Rianne van Rompaey, Imaan Hammam, Louise de Chevigny, and Zoé Adjani

Photographers: Inez Van Lamsweerde and Vinoodh Matadin

Salvatore Ferragamo

Spring 2021 campaigns
Photo: Salvatore Ferragamo

Models: Mariacarla Boscono, Maggie Cheng, Jonas Glöer, Samer Rahma, and Anok Yai

Photographer: Luca Guadagnino

Lanvin

Spring 2021 campaigns
Photo: Lanvin

Model: Paris Hilton

Stylist: Carlos Nazario

Photographers: Mert Alas and Marcus Piggott

GUESS?, Inc.

Spring 2021 campaigns
Photo: Guess Inc.

Models: Nico Hiraga, Lydia Campanelli, Amenah Soares, Allie Clarkson, and Bennett Coast

Photographer: Sam Dameshek

Hood By Air

Spring 2021 campaigns
Photo: Hood By Air

Model: Naomi Campbell

Photographer: Luis Alberto Rodriguez

Calvin Klein

Calvin Klein Spring 2021
Photo: Calvin Klein

Models: Anthony Ramos, Janaya Future Khan, Jacob Elordi, Koffee, Megan Thee Stallion, Queer Skate LA, Rina Sawayama, Sage Elsesser, and Vinson Fraley

Photographer: Mario Sorrenti

Burberry

Burberry Spring 2021
Photo: Burberry

Models: He Cong, Tyler Forbes, Khali Ghani, Kayako Higuchi, Tashi Kwaiye, Reece Nelson, Yiorgos Paraskevas, Aylah Peterson, Claus Royo, Liv Walter, and Anok Yai

Stylist: Katy England

Photographer: Juergen Teller

Chanel

Chanel Spring 2021
Photo: Chanel

Model: Charlotte Casiraghi

Photographers: Inez Van Lamsweerde and Vinoodh Matadin

Sandro

Sandro Spring 2021
Photo: Sandro

Models: Quinn Elin Mora, Ashley Radjarame, Lucas El Bali, and Guiaume Beaudru

Photographer: Eddie Wrey

Theory Spring 2021
Photo: Courtesy

Model: Cyrielle Lalande

Stylist: Ludivine Poiblanc

Photographer: Mark Kean

Marc Jacobs

Marc Jacobs Spring 2021
Photo: Marc Jacobs

Model: Lola Leon

Stylist: Haley Wollens

Photographer: Brianna Capozzi

COS

COS Spring 2021
Photo: COS

Models: Adesuwa Aighew and Edie Campbel

Stylist: Aleksandra Woroniecka

Photographer: Karim Sadl

Onitsuka Tiger

Onitsuka Tiger Spring 2021
Photo: Onitsuka Tiger

Model: Willow Smith

Jil Sander

Jil Sander Spring 2021
Photo: Jil Sander

Photographer: Tim Elkaïm

Celine

Celine Spring 2021 Campaign
Photo: Celine

Model: Kaia Gerber

Photographer: Hedi Slimane

Ulla Johnson

Ulla Johnson Spring 2021 Campaign
Photo: Ulla Johnson

Models: Ajok Madel and Effie Steinberg

Photographer: Yelena Yemchuk

Guess Originals x Pleasures Drew Barrymore

Guess Originals x Pleasures Drew Barrymore Spring 2021 Campaign
Photo: Guess? Inc

Photographer: Kenneth Cappello

Maje

Maje Spring 2021 Campaign
Photo: Maje

Model: Cara Taylor

Photographer: Tim Elkaim

Etro

Etro Spring 2021 Campaign
Photo: Etro

Models: Anna Ewers, Grace Musase, Alessio Pozzi, and Parker Van Noord

Stylist: Géraldine Saglio

Photographer: David Sims

Saint Laurent

Saint Laurent SS21 campaign
Photo: Saint Laurent

Art Direction: Anthony Vaccarello

Talents: Aylah Peterson

Photographer: David Sims

Bottega Veneta

The Best Spring 2021 Fashion Campaigns
Photo: Bottega Veneta

Models: Sheila Atim, Rosemarie Trockel, Nora Svenson, Nikita Stsjolokov, Ottawa Kwami, Emil Schueler, and Andrea Risso

Photographer: Tyrone Lebon

Tommy Hilfiger

The Best Spring 2021 Fashion Campaigns
Photo: Tommy Hilfiger

Models: Indya Moore, Compton Cowboys, Jameela Jamil, Kiddy Smile, Mogli, Tom Grennan, and Monica Guo

Photographers: Clara Balzary, Joshua Woods, Jana Gerberding, Ken Ngang, and Tom Johnson

Coach

The Best Spring 2021 Fashion Campaigns
Photo: Coach

Models: Jennifer Lopez, Michael B. Jordan, Jeremy Lin, Yang Zi, and Kōki

Stylist: Olivier Rizzo

Photographer: Renell Medrano

Alberta Ferretti

Photo: Alberta Ferretti

Model: Vittoria Ceretti

Photographer: Federico De Angelis

Kenzo

Photo: Kenzo

Models: Kyla Ramsey, Effie Steinberg, Fisher Smith

Stylist: Jane How

Photographer: Glen Luchford

Spring 2021 campaigns
Photo: Givenchy

Models: Kendall Jenner, Bella Hadid, Playboi Carti, Anok Yai, and Liam Powers

Photographer: Heji Shin

Related article: Review of Givenchy Spring Summer 2021 Collection

Michael Kors Collection

Spring 2021 campaigns
Photo: Michael Kors Collection

Models: Rebecca Longendyke and Hiandra Martinez

Photographers: Inez van Lamsweerde and Vinoodh Matadin

Moschino

Spring 2021 campaigns
Photo: Moschino

Models: Bella Hadid, Irina Shayk, Yasmin Wijnaldum, Julia Nobis, and Achenrin Madit

Stylist: Carlyne Cerf de Dudzeele

Photographer: Steven Meisel

Prada

Spring 2021 campaigns
Photo: Prada

Models: Vira Boshkova, Rolf Carmona, Alice Cooper, Ruben De Baecke, Taira Go, Evelina Grinberga, Dara Gueyer, Isa Gustafson, Greta Hoffer, Dija Kallon, Lydia Kloos, Lamine Niang, Fatou Samb, Sin Seungmo, Haroon Sherzad, Adrien Smarts, and Jesse Spruit

Creative Director: Ferdinando Verderi

Related article: Review of Prada Spring Summer 2021 Collection

Miu Miu

The Best Spring 2021 Fashion Campaigns
Photo: Miu Miu

Models: Emma Corrin, Allison Katz, Chloé, Kelsey Lu, Topsy

Stylist: Lotta Volkova

Photographer: Steven Meisel

Related article: Review of Miu Miu Spring Summer 2021 Collection

Jil Sander

The Best Spring 2021 Fashion Campaigns
Photo: Jil Sander

Models: Saskia de Brauw, Lily McMenamy, Vivien Solari, Alek Wek, Leo Bhanji, Ottawa Kwami, Yuri Pleskun

Art Director: Heiko Keinath

Photographers: Bibi Borthwick, Drew Jarrett, Shaniqwa Jarvis, Nigel Shafran

Related article: The Best Spring 2020 Fashion Campaigns

Versace

The Best Spring 2021 Fashion Campaigns
Photo: Versace

Models: Hailey Beiber, Precious Lee, Kendall Jenner, Mona Tougaard, Mica Aganaraz, Raphael Balzer and Simone Bricchi

Stylist: Jacob K

Photographer: Mert Atlas and Marcus Piggott

Louis Vuitton

Naomi Osaka Louis Vuitton Spring Summer 2021 campaign
Photo: Louis Vuitton

Model: Naomi Osaka

Photographer: Nicolas Ghesquière

Fendi

Fendi Spring Summer 2021 Campaign
Photo: Fendi

Models: Mariacarla Boscono, Estelle Chen, Jill Kortleve, Malaika Holmen, and Chun Soot

Stylists: Chaos Fashion, Julian Ganio

Photographer: Nick Knight

Christian Dior

Christian Dior Spring Summer 2021 campaigh
Photo: Christian Dior

This story first appeared on Harper’s BAZAAR US