Here's A Peek Into How Victoria's Secret Designs Bras With The Perfect Fit
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Every woman dreams of finding the best bra that’ll take her through her day, making her feel comfortable and confident – no matter the occasion. It’s a tale as old as time and fortunately, we’ve finally got our answers to how we can make this dream a reality.

Here, we’re sharing an inside peek into how Victoria’s Secret has perfected the bra fit experience for real women, the best tips on finding the best bra that fits your needs and the new bra collections to shop.

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The Process Of Developing The Best Bra

1. It all starts with good construction

Bras have always been one of the most complex garments to create, especially as it’s a daily essential for all women. At Victoria’s Secret, it takes about twelve to eighteen months for a bra prototype to be approved which means it has gone through the appropriate testing that takes into account the twenty-six different components embedded in a bra and how it would fit comfortably a real woman.

2. Great design makes a difference

Once the construction stage is complete, the next step is establishing a beautiful design for the comfortable bra with the best fit. At this point, the team would look into assessing details in stitches and research into aspects that include determining which materials are currently in-trend and the best places to source for these materials.

For Spring/Summer ’20, Victoria’s Secret has created new designs which use the finest fabrics in the market today and incorporate details like Swiss-designed embroideries and hand-cut eyelash edges.

3. The final results of a complete Victoria’s Secret Bra, getting the best fit!

After working through construction and design, the bra’s finally ready to hit the shops!

With so many types of bras to choose from it can be tough figuring out which bra fits you best, especially with different factors like finding your size and which style suits you. So now we’ll give all our readers the best tips in scoring the bra of your dreams.

Step 1: Determine Your Size

To understand if a bra fits you, the best place to start is by finding a Bra Expert who’ll help you get a free fitting sorted out and can find the correct size that gives you all the support you need.

Step 2: Choose Your Style

Once you’ve found your size, the next step is selecting the styles you’d like to try. With your personalised Bra Fit card that includes your size and preferences, you’ll be able to go through the store to pick out which bras could work for you.

Step 3: Shop!

The fun part has arrived and the choices are endless. It’s time to make your decision on which bra is best for you that’s good for daily use or an evening rendezvous.

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Shop The Collections

Now that you’ve stuck around till the end, you can get a first look at the new Spring/Summer ’20 collections below and find out which bra is the best fit for you before heading in-store or adding it to your shopping carts.

All collections featured are currently available across select Victoria’s Secret boutiques and online. Receive 20% off a bra purchase when you try their bra fit experience.

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