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5 Things To Know About Gucci Beauty's First Store In Singapore

5 Things To Know About Gucci Beauty's First Store In Singapore

Get ready for a dose of vintage-inflected charm and high-tech interactive experiences at this beauty wonder emporium.

What You Need To Know Before Heading To The First Gucci Beauty Store In Singapore

Three years after making its foray into Singapore at Sephora, Gucci Beauty’s first standalone store has finally hit our shores. Situated at #B2-44/46 ION Orchard, the space is also Gucci Beauty’s flagship outlet, offering the whole suite of products ranging from the brand’s playful lipstick shades to its expansive fragrance lines.

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What You Need To Know Before Heading To The First Gucci Beauty Store In Singapore

The space draws on the eclectic house codes of the brand, combining fiery cherry-red wood floors and mirror tiles to elicit a sophisticated warmth. Photo: Gucci Beauty

What You Need To Know Before Heading To The First Gucci Beauty Store In Singapore

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Design touches synonymous with Gucci are present throughout the store. Clock the stools at the vanity counters which have been upholstered in opulent decorative jacquard fabric. Ditto the disco-inspired glass tiles used on the counters and the fiery cherry-red wood floors – all a nod to the retro glam aesthetic that Gucci is known for.

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In the gallery below, we break down what else you can expect from this beauty emporium.

If there’s one thing Gucci Beauty is known for is its dreamy, ’80s-inspired glamour that’s imbued in their makeup offerings. This includes the brand’s first-ever powder blush Gucci Blush de Beaute, encased in a star-studded (literally) compact case. Comprising six buildable shades, the universally flattering formula is infused with nourishing ingredients like shea butter, hyaluronic acid and black rose oil.

Another creation to look out for is the Baume Nourrissant Universel Nourishing Balm – a multi-purpose, fragrance-free balm that contains 100 per cent natural-origin ingredients like jojoba and castor oil. It can be used in every step of the makeup routine and strip away signs of dryness, from the lips right down to the knees.

Perch yourself at one of the two vanity tables and experiment with different makeup looks with the interactive digital screens. To create an all-rounded shopping experience, the Gucci Beauty boutique also integrates touchpoints such as QR codes that you can scan to access one-of-a-kind Gucci games, apps, and e-boutique shopping features.

If you’ve always wondered what goes into the brand’s intoxicating scents, the fragrance bar is just the place you need to check out. Pick up any Gucci fragrance and place it atop the digital table to discover the story behind each perfume – from the information of the main ingredients that go into concocting the product to the backstory that inspired the creation of the fragrance.

With the holiday season hot on its heels, the boutique is a great pit stop for those who want to impress with their gifts. Shoppers have the option of getting monograms engraved on a selection of Gucci beauty products for that added sentimental touch when it comes to pampering those closest to us.

Situated within the boutique is a dedicated space for The Alchemist’s Garden – Gucci’s line of high-end perfumes and perfume oils that debuted in 2019. Drawing on the age-old art of alchemy, every scent in the collection was made to be layered together to create your very own trademark scent. The dedicated consultants are on hand to help all you perfume lovers figure out what speaks to you best.

This article originally appeared in FEMALE.

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