Instagram scheduling tool Hopper HQ has released its 2018 Instagram Rich List, which uses internal and publicly available data to reveal the highest paid celebrities and influencers on the platform. Unsurprisingly Kylie Jenner topped the celebrity list, beating older sister Kim Kardashian and reportedly charging up to $1,000,000 per post.
Topping the beauty influencer list for the second year in a row with her 26 million followers is Huda Kattan, aka Huda Beauty.
After studying make-up, Kattan started blogging about beauty in 2010. Fast forward to now, where she not only tops the Instagram Influencer Beauty Rich List but also has her own beauty brand, which has expanded from liquid lipsticks to eyeshadow palettes, foundation and, most recently, ‘baking’ powder.
The Rich List is based on how much each user can charge for a single Instagram post and, with her 26 million followers, Huda Beauty can reportedly charge up to US$33,000 per post.
This article originally appeared on Harper’s BAZAAR UK
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