On 8 May, seven Bulgari storefront windows across the world were coloured with flower-themed guerrilla art, for just one day. Artists in Rome, Milan, Paris, London, New York, Tokyo and Hong Kong put their mark on the Bulgari flagship with colourful flowers to celebrate the beginning of spring and Mother’s Day. The global, brazen street-art exhibition was the first of its kind, and all featured the #JEWELSNOTFLOWERS. Extravagant, unconventional and provocative as Bulgari itself, the international paintings represent the first time street-art will have simultaneous exhibitions worldwide
Bulgari selected a contemporary artist for each city based on the uniqueness of their individual expressions. In New York, Werc; in Tokyo, Manga Designers Lab; in Hong Kong, Ano; in London, Luca De Gradi Notte; in Paris, Stuart Semple; in Milan, Diego Veronesi; and in Rome, Bulgari’s flagship window was decorated by Lucamaleonte, an Italian artist known for his realistic creations inspired by nature and ancient art.
By Debby Kwong