After the massive success of Selena Gomez‘s first collection with Coach, it’s only natural that Selena is back at it again with a second creative collaboration with the American fashion brand. This time she premieres her first ever ready-to-wear collection for Coach that features clothes, outerwear, bags and even small leather goods. The 26-year-old starlet worked closely with Coach’s Creative Director, Stuart Vevers to bring everyone a collection that is feminine, filled with youthful spirit and yet still carrying a strong, positive message. Selena adds personal touches to the pieces such as adding an empowering motto she lives by in her own handwriting — “Not perfect, Always me”.

The Coach X Selena Gomez collection also debuts two new bag silhouettes, namely the Bond Bag and Trail Bag. Both are inspired by retro designs with Coach’s classic leather craftsmanship and the addition of charming crystal embellishments and bows. It can be perfectly styled with any of the adorable hoodies, sweaters and even the feminine slip dresses and camisoles.

“I’m so proud of the collection,” said Gomez. “What I love most about working with the Coach team is that they just know how I dress. Everything felt authentic from the beginning.” The collection will be available globally on 31st August.

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