The stars of Singapore gathered at the Gentle Monster boutique in Marina Bay Sands last week to celebrate the launch of the brand-new Maison Margiela x Gentle Monster collaboration, conceived by Creative Director John Galliano. Singapore’s launch coincided with a global campaign rolled out across pop-ups in several select cities worldwide, including Beijing, Shanghai and London.
The new collection combines Gentle Monster’s penchant for futuristic design with Maison Margiela’s emblematic stitch logo, and also reinvents Maison Margiela’s ‘Glam Slam’ bag with elements unique to the Gentle Monster aesthetic. A futuristic art installation with sci-fi elements complemented the launch of the collection at the MBS boutique, while specially designed cushions commemorating the collab – resembling the design of the Glam Slam bag itself – were handed out to guests throughout the evening.
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Spanning several colours, the genderless sunglasses encompass eleven different designs which explore high-tech fashion and the love for the experimental – both of which are Maison Margiela and Gentle Monster’s shared values. Harper’s BAZAAR Singapore caught up with Singaporean actress Eleanor Lee, one of the esteemed guests at the MBS launch, to learn more about the collection, what she loved about it and why she thinks it represents the future of fashion. Watch our video below then read ahead to see who else made their way down to the MBS boutique to celebrate the new collection.
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