PRESENTED BY ERES, AS SEEN IN HARPER’S BAZAAR SINGAPORE APRIL 2017
With Eres, you can now be fabulously chic in an effortlessly French way while lounging by the pool or beach with a cocktail in hand. Founded in Paris by Irène Leroux in 1968, Eres was the first company to sell swimwear all year round, instead of just during summer.
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Having built her brand around the philosophy of the “Art of the Body,” Leroux designed her pieces to showcase cuts and materials that flatter all body types. Its trusted creations were so favoured by fashionable women over the generations that the Chanel Group took the brand into its luxurious folds: In 1996, Eres became part of the renowned fashion house and branched out into the lingerie market — cleverly utilising the embroidery experts and lace-makers found within the group.
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Inspired by the avid traveller, the label’s latest swimwear collection features details like geometric hardware on a range of designs that span alluring triangle-cut bikinis, to classic bustiers and trendy togas. The sophisticated pieces come in robust hues of marigold, lapis blue, plum and moss—a nod to the azure seas and sandy beaches under a summer sun. Wear your favourite number from dawn till dusk by teaming it with a boxy top in the graphic Flagship print (6), or simply throw on a silk-satin kaftan in the vivid Multico print (5) for a playful touch.
Eres is available at 190 Orchard Boulevard, #01-12 Four Seasons Hotel, Tel: 6684 4080.
Instagram: #irubrandstories.
Visit www.eresparis.com/en/