Trust Max Mara to launch their new BoBag by having a fabulous cocktail event hosted by It-girl and fashion icon, Gigi Hadid. Being the face of Max Mara’s Fall/Winter 2016 accessories campaign, Gigi introduced the latest BoBag during fashion week in anticipation of its global debut at the Max Mara Spring/Summer 2017 runway show. In all of its glitz and glamour, the event definitely reflected the attitude of the brand— effortless yet contemporary chic.
By Shona Menon
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Gigi Hadid and Max Mara
Gigi Hadid and Max Mara
Gigi Hadid and Max Mara
Gigi Hadid and Max Mara
Gigi Hadid and Max Mara
Gigi Hadid and Max Mara
Gigi Hadid and Max Mara
Gigi Hadid and Max Mara