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Inside Louis Vuitton's Men's SS19 Collection Launch

Inside Louis Vuitton's Men's SS19 Collection Launch

A beacon of hope and inclusivity was what Louis Vuitton’s store at Marina Bay Sands looked like for one magical night in January

Inside Louis Vuitton's Men's SS19 Collection Launch

A beacon of hope and inclusivity was what Louis Vuitton’s store at Marina Bay Sands looked like for one magical night in January. In celebration of its men’s spring/summer 2019 collection launch in Singapore, the French luxury house lit the glass façade of its Island Maison in a prism of light that reflected the rainbow leitmotif of Men’s Artistic Director Virgil Abloh’s debut collection for the brand. The story continued inside where a The Wizard of Oz theme invited A-list guests—including Desmond TanTabitha Nauser, Benjamin Kheng and Iman Fandi—to follow the yellow brick road and acquaint themselves with the collection. The icing on the cake? A one-night-only technicoloured party space on the third level of the store that saw DJ Kaye of Darker Than Wax and DJ Myrne filling the air with audio beats that any dance-loving munchkin would approve of.

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Amanda Chaang
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Inside Louis Vuitton's Men's SS19 Collection Launch

Mae Tan
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Inside Louis Vuitton's Men's SS19 Collection Launch

The glass facade of Louis Vuitton's Island Maison at Marina Bay Sands was dressed up in rainbow hues
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Inside Louis Vuitton's Men's SS19 Collection Launch

The debut collection by Virgil Abloh for Louis Vuitton
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Inside Louis Vuitton's Men's SS19 Collection Launch

Nicole Wong
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Inside Louis Vuitton's Men's SS19 Collection Launch

Iman Fandi, Tabitha Nauser and Mean Jumato
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Inside Louis Vuitton's Men's SS19 Collection Launch

DJ Myrne and Kevin Lester
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Inside Louis Vuitton's Men's SS19 Collection Launch

Randolph Tan, Benjamin Kheng, Jon Chua and Amanda Chaang
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Inside Louis Vuitton's Men's SS19 Collection Launch

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