He may plan glitzy brand campaigns and parties as Marketing Director at Studio 155, but Eugene Lim’s first love is sports. The 43-year-old has a Masters in Sports Science, and is captain of the Singapore chapter of adidas Runners, and co-founder of local run crew, The High Panters. To him, the body is the physical extension of mind and soul. “It manifests what’s in the other two,” he says. Like his active and social life, Lim’s style is eclectic, mixing varying influences that come together to reflect his multi-faceted personality and interests.