The Moncler Genius Project Returns For A New Chapter Come Spring/Summer 2019
The brand held a spectacular event during Milan Fashion Week
The Moncler Genius project is an initiative the winter wear brand conceptualised earlier this year that breaks away from the traditional, bi-annual format of fashion shows. As part of this refreshed format, Moncler stages an interactive exhibition of cutting-edge installations that introduces the various collaborations to the world—those will then be launched in stores through a series of monthly drops it hopes will revitalise the retail industry. To launch the latest spring/summer 2019 collections, Moncler returned to Milan for a one-night-only spectacle that showcased the works of returning designers such as Craig Green, Simone Rocha and Noir Kei Ninomiya. Scroll through the gallery above and check out the innovative collections.
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