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The H&M Kidswear And Harry Potter Collection Is Pure Magic

The H&M Kidswear And Harry Potter Collection Is Pure Magic

The collection brings together iconic elements of Harry Potter and his friends in Hogwarts

Photo: H&M

When the first Harry Potter novel was released more than 20 years ago, it immediately captured the hearts of both kids and adults. Today, the magic of the young wizard and his friends in Hogwarts continue to live on in the dazzling H&M Kidswear and Harry Potter Collection.

Inspired by the Harry Potter film series, this collection includes a wide selection of children’s clothing and accessories ― from newborns to young teens ― that will most certainly bring a smile to anyone’s face.

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Photo: H&M

Photo: H&M

Photo: H&M

Photo: H&M

“We’re absolutely thrilled about this Harry Potter collection – the magic of the stories is truly universal and continues to inspire so many kids (and adults!) today. Revolving around Hogwarts, we wanted to convey with this collection the joy and excitement of the Wizarding World and also add fun touches such as some athletic-style graphics, illustrations of Hedwig the owl and gold embellishments. Created for Harry Potter fans all over the world, this collection will certainly delight,” says Sofia Löfstedt, Head of Design Kidswear at H&M.

Related article: All Of H&M's Best Designer Collaborations So Far

Photo: H&M

Photo: H&M

Slated to hit stores on October 8 (Thursday) at H&M Orchard Building, ION Orchard and VivoCity, here’s a sneak peek at what to expect.

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