Say Hello To Your New Everyday Watch That Strikes The Perfect Balance Between Sports And Sass, Functionality And Reliability
Others need not apply.
Last year, Rolex invited us to journey to the lush tropics with a palm leaves-motif dial that added a punch of aesthetic difference to its Oyster Perpetual Datejust 36 watches. This year, it seems that we will be travelling to the idyllic Swiss meadows with the new 31mm additions to the collection—all thanks to a graphic five-petal floral-motif dial that sparkles and gleams with each turn of the wrist.
Oyster Perpetual Datejust 31 watches in white gold and Oystersteel with diamonds, $13,950 (Photo: Rolex)
Recalling the simple beauty of forget-me-nots, the new dial design comprises 24 petite flowers that have been finished in three different ways (sunburst, polished or grained) to ensure that each bloom stands out from its neighbours, before being topped with a gold and diamond centre for added finesse. The result is captivating not only for the way that it catches and manipulates the light, but also for the distinct brand of femininity and strength that characterises each Rolex ladies watch.
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Everose gold and Oystersteel with diamonds, $26,850 (Photo: Rolex)
There are three executions to choose from: The azzuro-blue dial is found on a white Rolesor version (the case and outer bracelet links are in Oystersteel; the bezel, crown and central bracelet links are in white gold) with a fluted bezel and an Oyster bracelet, while the Everose Rolesor version with a Jubilee bracelet sports the silver dial encircled within a ring of brilliant-cut diamonds. Women looking for something with even more pomp and pageantry have the full 18k version with an olive-green dial that is likewise teamed with a diamond bezel and a President bracelet.
As with previous models since 2018, these new Datejust 31 are driven by Rolex’s in-house calibre 2236, an automatic movement that holds five patents to allow it to offer outstanding performance in terms of precision, shock resistance and reliability. And like all watches emblazoned with the world-renowned crown emblem, these Datejusts are likewise covered by the Superlative Chronometer certification (you’re looking at a rate deviation of just −2 /+2 seconds per day) that’s symbolised by Rolex’s green seal.
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Yellow gold with diamonds, $57,250 (Photo: Rolex)
Coupled with a power reserve of 55 hours and waterproofness to depths of 100 metres, this is a watch that you can strap on and not worry about. It’s a lifestyle companion that will keep you on track and on time with style, no matter what the occasion or activity—from shopping to snorkelling. And now, with an everlasting bouquet of blooms on your wrist, you can take time to smell the flowers whenever you want.
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