Tiffany & Co. Debuts Campaign For Its T Collection With Style Icon Hailey Bieber 

A powerful and unapologetic expression of personal style.

Hailey Bieber Tiffany & Co.
Hailey Bieber (Photo: Tiffany & Co.)

Synonymous with the most fashionable ladies throughout generations, the dazzling jewels from luxury jeweller Tiffany & Co. are more than just shiny sparklers to adorn an outfit; they are iconic symbols of glamour and elegance for stylish and independent women.

Tiffany & Co.’s T Collection features a stunning assortment of accessories that are decked in striking pavé diamonds. Hand-polished to a glistening finish and set in bold, beautiful silhouettes, these brilliant treasures are designed to make their presence felt every time you make an entrance.

T Is The One

Hailey Bieber Tiffany & Co.

Photo: Tiffany & Co.

Showing off the one-of-a-kind gems in the T Collection is American model and style icon Hailey Bieber—her first venture since being appointed as global House ambassador last October. 

Alexandre Arnault, Executive Vice President, Product and Communication, Tiffany & Co. describes her as “a modern-day style icon who embodies the powerful spirit of the T Collection”.

As Hailey models the new collection, including pavé diamond earrings and oversized pendants, she says: “I have special memories of the women I admire wearing Tiffany & Co. jewellery. It is a real honour to join that legacy as the face of the T Collection.”

Photo: Tiffany & Co.

Photo: Tiffany & Co.

Shine Like The Star You Are

Whether you have a penchant for pendants or love to dazzle with bracelets, earrings or rings, there is something for every woman in the scintillating T Collection. 

Brought to life with artful handiwork and dextrous craftsmanship, bold and diamond-intensive details are what make these jewels truly stand out. Individually set by hand in a honeycomb pattern with immaculate care, the radiant pavé diamonds will make anyone swoon with delight and admiration as you take the spotlight in any room—in the office or at a party.

Tiffany & Co. T Collection

From left: Tiffany T1 hinged bangle in 18k rose gold with diamonds (narrow); Tiffany T1 narrow hinged bangle in 18k yellow gold with diamonds (medium); Tiffany T1 narrow hinged bangle in 18k white gold with diamonds (medium). (Photo: Tiffany & Co.)

Inspired by the unmistakable T motif that has been featured in Tiffany jewellery since the 1980s, each piece is instantly recognisable as the famous logo takes centre stage. Be it in 18k white, yellow or rose gold, variations of the T motif include single, double or interlocked motifs, often with distinctive bevelled edges. 

Designed with clean lines and graphic forms, each accessory exemplifies strength in simplicity—the perfect accoutrement for the cool and contemporary modern woman.

Don’t Just Stop At One, Make It A T Party

Tiffany & Co. T Collection

Tiffany T1 open hoop earrings in 18k rose gold. (Photo: Tiffany & Co.)

Designed at varying scales to suit different sizes, the styles in the T Collection are perfect for stacking and layering, so you can create a multitude of looks with just a few choice pieces.

Hailey Bieber Tiffany & Co.

Here, Hailey Bieber demonstrates how to creatively combine elegant pieces for a stunning and sophisticated look. (Photo: Tiffany & Co.)

Tiffany T1 wide hinged bangle in 18k rose gold with diamonds (medium)

Tiffany & Co.
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From left: Tiffany T1 ring in 18k rose gold with diamonds (4.5 mm); Tiffany T1 ring in 18k rose gold with diamonds (2.5 mm); Tiffany T1 ring in 18k rose gold with diamonds (4.5mm)

Tiffany & Co.
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Tiffany T1 circle pendant in 18k rose gold with diamonds

Tiffany & Co.
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From left: Tiffany T medium smile pendant in 18k rose gold with diamonds; Tiffany T smile pendant in yellow gold (small)

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