Pantone Is Developing An Official Shade Of Purple In Memory Of Prince

Alas, it's not called Purple Rain

Photo: Getty

Together with Prince‘s estate, the Pantone Colour Institute—the global colour authority—announced a standardised custom colour of purple to honour the late musician, who was commonly referred to as “The Purple One” by his fans.

“The colour purple was synonymous with who Prince was and will always be. This is an incredible way for his legacy to live on forever,” said Troy Carter, Entertainment Advisor to Prince’s estate in a press release.

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Photo: Pantone

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While Prince wore various shades of purple throughout his career, Pantone says that the official shade—which will be named after his unpronounceable “Love Symbol #2″—was inspired by his custom-made Yamaha purple piano that was supposed to go on tour with him before he passed away unexpectedly at the age of 57.

According to Pantone, Prince’s estate is currently talking with several partners about collaborating on products that use the new custom colour.

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Earlier this year London Fashion Week and the Pantone Colour Institute also paid tribute to designer Richard Nicoll by creating his very own shade of Nicoll blue. The designed passed away late last year aged 39, following a heart attack.

From: Harper’s BAZAAR UK

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