The 21-year-old is one of the most followed stars in the world – and the one-time record holder of the most-liked Instagram post ever – but her account has been down since Sunday afternoon. It’s not clear as to whether it was the model’s decision to remove it, or whether she’s the victim of either hacking or a pretty substantial technical fault.
However, if our recent chat with the star is anything to go by, it could well be the former.
“I definitely like to take moments away from my phone, away from social media,” she told BAZAAR UK in an interview earlier this year. “Sometimes I even delete Twitter and Instagram off my phone, so that I don’t have it, because I’ll find myself stuck in it. I’ll be sitting at my phone looking at it for like an hour, and I’m like, ‘What am I doing? Let me go and run outside or something and get some fresh air!’ So there are moments that I take away from it.”
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The model went on to praise the iconic supermodels of the Nineties, who managed to have hugely successful careers without the use of social media to sustain their fame.
“If you think about Naomi Campbell and Kate Moss and Christy Turlington, and all those girls who didn’t have [social media] when they were first working, that’s so cool to me, that they didn’t have that and they were still as big as they were, and they were still killing it,” she said. “That’s so awesome. I completely respect those girls.”
Jenner also added that constantly staring at a screen can be bad for your health.
“It’s so bad for your eyes too,” she told us.” There’s a setting that you can get on your phone, that turns the screen almost yellow – my little sister just got it and a couple of my friends have it. I need to figure it out.”
However, despite professing her need to step away from social media once in a while, Jenner did agree that most of the time Instagram has a positive impact on her life.
“Being able to have that platform and to reach out to people is such a blessing; I love being able to show my personal life, because so many people see my work life, all the time. You can see that without me posting it.
“Anyone who has a good amount of followers, you’ll notice that their Instagram is mainly their personal life, and I think that’s what people want to see on their social-media page. I enjoy taking photos; I enjoy messing around with them and editing them and putting different effects on them. I post what I enjoy looking at. You won’t see a million selfies of me on there.”
Ultimately, she reflects, it’s about having a decent work life balance and not over-sharing.
“There’s definitely a boundary,” she said. “But at the same time, I’m one who believes in mysteries, so I like to have a little bit of mystery because I think that keeps people wanting more.”
By deleting her Instagram account she’s certainly achieved that.
From: Harper’s BAZAAR US