The show started as the light went dim and all the cool kids sat down at the Kenzo X H&M event’s venue, New York City’s Pier 36. Mandatory ‘air kisses’, ‘hellos’ and ‘how are yous’ aside, we were all were genuinely looking forward for the reverie. What’s more, with the hype built around H&M’s latest collaboration with fashion’s coolest duo at Kenzo, Humberto Leon and Carol Lim. Add to that the legendary photographer Jean-Paul Goude, who directed the evening’s extravaganza; I would expect nothing less than great surprises.
The party opened with four sets of string quartets doing warm ups to a mix of beat box, brass sections and DJs’ scratches of N.W.A smash hit ‘Express Yourself’. All the models and performers were dancing fully decked in the Kenzo X H&M pieces, cleverly layered by Francesca Burns and Alex Aikiu. Seen on the parade of clothes worn were Kenzo’s iconic zebra prints, ‘Ribbon’ dresses, floral concoctions and logo-gram. They appear on bombers, jumpers, kimonos, tees, pants and skirts as well as bags and accessories, which were all readily available for exclusive on-the-spot purchase from a pop up store.
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During the halftime, out came a marching band that continued the fun beat up until the show ended. But I was warned by one fashion insider, “Once it’s finished, you better make a dash to the pop up shop because some of these cool people will be snatching up the racks like it’s Boxing Day.”
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Thankfully, after two snaking queues, two big bags full and one hour later, my fellow shoppers were unharmed and I managed to enjoy what’s left of Ice Cube’s after-party set. And to put the cherry on top, Mr Goude obliged to my selfie request. Oh what a night!
The Kenzo X H&M collection will be available nation wide on 3 November 2016.
By Windy Aulia