Coach Debuts The Coach Restaurant And Coach Coffee Shop In Jakarta

Coach has officially taken its presence in the world of hospitality up a notch with The Coach Restaurant and Coach Coffee Shop at the Grand Indonesia Mall in Jakarta. The grand opening, held on 3 March 2024, was graced by stars from across Asia, including CNBLUE’s Kang Min Hyuk, Luna Maya, Blue Pongtiwat, Hakken, Glenn Yong and Carrie West.

The new restaurant and coffee shop concepts, which are connected to the boutique, are reminiscent of the Coach Bagel Shop and Coach Play Singapore Shophouse, which debuted in 2022 and 2023 respectively. This time, the brand has brought a slice of the Big Apple to the Indonesian capital, along with the eclectic and electrifying New York energy that the fashion brand so proudly represents as well.

The Coach Restaurant

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The restaurant’s decor is inspired by classic New York steakhouses and diners with leather booths, mirrored walls, glass blocks reminiscent of those at the subways and, the pièce de résistance, a humorous centrepiece installation of a yellow taxi cab emerging from the ceiling. Private dining rooms, located on the second floor, are aptly named after boroughs and locations in the city such as Hudson and Madison.

Beyond the decor, the devil is truly in the details; with tableware, waitstaff aprons, napkin cuffs and more sporting Coach’s logos, icons and leatherwork.

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When it comes to the food, the menu features iconic steakhouse fare served in generous portions, including a juicy and tender strip steak, succulent shrimp cocktail, crab cakes packed with umami flavour and more. No meal is complete without a sweet treat, and the restaurant’s fudgy 20-layer chocolate cake and the decadent and creamy cheesecake, will leave you wanting more.

The bar is also fully stocked with an array of spirits and mixes to suit one’s fancy. If you are in the mood for something simple, the classic martini cannot be missed, especially when it is shaken and poured tableside with dramatic flair.

Coach Coffee Shop

In the mood for something lighter? Pop by the Coach Coffee Shop right next door, where you will find traditional New York-style pizzas and scrumptious confections with an assortment of toppings such as rainbow sprinkles and chocolates shaped like Coach’s Rexy.

For the weary traveller who is tuckered out from walking around the giant mall, grab a cup of joe or a specialty drink such as the lavender match latte to perk yourself back up and continue shopping.

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On your way out, stop by the gift shop for adorable merchandise featuring the brand’s newest mascot, Lil Miss Jo, such as embroidered hats, water bottles, notebooks, tote bags, t-shirts and pins to commemorate this experience.

These new dining ventures in Jakarta are simply the beginning for Coach, as the brand is already looking towards expanding its presence in the hospitality scene around the globe even further in 2024.

The Coach Restaurant, open daily from 5PM till late, and Coach Coffee Shop, open from 10AM to 10PM, are located at Grand Indonesia, West Mall.