Soccer Star Son Heung-min Gives BAZAAR An Inside Look At TUMI's Fall 2023 Collection
As TUMI's latest brand ambassador, the Tottenham Hotspur player visited the ION Orchard store while on his 2023 pre-season Asia-Pacific Tour.
By Zoe Tauro - published
Launching their newest collections for Fall 2023, luxury luggage brand TUMI invited Tottenham Hotspur stars Son Heung-min and Richarlison to its ION Orchard store on Monday as the two heartthrobs stopped by Singapore while on their 2023 pre-season Asia-Pacific Tour.
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The brand debuted their "Essentially Beautiful" campaign in mid-July with Sonny as one of their three new brand ambassadors, alongside actress Reneé Rapp and Formula One driver Lando Norris. In the campaign photos, the pro footballer is pictured alongside highlighted pieces from the brand's TUMI 19 Degree Aluminum collection.
Photo: Courtesy of Tumi
Sonny
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Photo: Courtesy of Tumi
Sonny
The new collection draws attention to TUMI's signature design, sustainability efforts and affinity for simple yet stylish convenience. The trunk shells are made from post-industrial recycled materials and lining made from recycled plastic bottles, while the wheels come with 360-degree movement. The brand is also expanding their colour range beyond its typical silver and black to include a host of other selected shades, like red, hunter green, blush and deep plum.
Photo: Courtesy of Tumi
Sonny
As part of Monday's event celebrating the new collection, guests were given the opportunity to play foosball with Son and Richarlison for a chance to win signed Tottenham Hotspur jerseys. Some lucky guests received a signed Tumi trunk and bag, too.
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"Singapore is my favourite city," Son told fans at the event, highlighting the importance of visiting Asia despite spending most of his time in the UK. Fans of the player will be happy to know that the Spurs are here in town to face off with Singapore's leading club, the Lion City Sailors, on 26 July.