For those of you who missed Gucci‘s grand reopening of its two-storey flagship at The Shoppes at Marina Bay Sands, the star-studded event headlined by Mandopop star JJ Lin saw the likes of homegrown artistes Fann Wong, Rebecca Lim, Nathan Hartono, Jeanette Aw, as well as fashion influencers Yoyo Cao, Mae Tan and Willabelle Ong show up in Gucci’s finest.
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Marking the brand’s 100th year celebration, the Rain Oculus at The Shoppes at Marina Bay Sands was branded in GG Macro Psychedelic print and the hotel towers of Marina Bay Sands and ArtScience Museum were also lit in colours referencing Gucci’s signature Gucci Web.
Spanning 10,555 sq ft, the newly refreshed store is characterised by a contemporary eclecticism—a combination of traditional and modern, industrial and romantic—that the house is known for. Contrasting elements create understated drama in a “cabinet of curiousities,” where a wide selection for both men and women including ready-to-wear, handbags, shoes, jewellery, accessories, as well as Gucci Décor and the recently launched Gucci Lifestyle collection are showcased.
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An exclusive in-store mixed media art wall using fabrics from the Aria collection was created by local crochet artist Kelly Limerick, who also attended the launch party. Inspired by the unexpected urban intervention to natural elements, the art wall melds traditional filet lace crochet, customised with the “GG” monogram, and reflective glass mosaic tiles to create an illusion of a floating wall.
Watch as TV host and actress Amanda Chaang explores Gucci’s refreshed flagship store at Marina Bay Sands.
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