Piaget has been embracing their Possession collection lately. First with the beautiful Jessica Chastain as brand ambassador, and now, award-winning director Anthony Chen’s contribution in a short art film featuring top Chinese actress Yao Chen. The story behind the Possession ring is conveyed perfectly in the film by Chen. Yao stars as a ballet teacher who muses about her life and feelings as a modern day woman, portraying the inner strength of women everywhere.
“I want to possess the elegance that befits a woman my age. That means being calm and confident. If you know what type of woman you want to be, you can be that woman”, said Yao.
Though in black and white, the video speaks powerfully, with only the ring communicating to us—turn and the world is yours.