Photo: Peter Lindbergh

Sarah Jessica Parker has launched a fine jewellery collection with London-based boutique Kat Florence.

The Flawless Diamond Collection is initially divided into four different styles — heritage, opulence, symmetry and Pave Hews — and each diamond is of the highest D grade, a rare, extremely desirable classification.

Photo: Peter Lindbergh
“Kat Florence allows for an intimate way to wear jewellery — Kat can tell you about every piece, what it means to her and why she chose a particular technique,” said Parker.

“The Flawless Diamonds Collection feels special when you wear it because every piece is so important to her. Kat is a woman doing this her own way and you feel lucky and privileged to be wearing her jewellery.”

Sam Jessica Parker and Kat Florence. Photo: Peter Lindbergh
Parker will model, as well as design, fronting the label’s new campaign shot by Peter Lindbergh. The brand will only run 10-15 pieces per style for added exclusivity. Prices start at £1,300.

See Parker’s collection for Kat Florence in full here.

From: Harper’s BAZAAR UK