Now that the fashion industry has been forced to hit pause and rethink the way it works, sustainability has been one of the biggest issues of discussion. For Marine Serre, she has made that a core ethos of her brand from its very conception—with her Regenerated line of upcycled pieces becoming an increasingly bigger part of her collections.
This series of videos highlighted here illuminates the process behind the pieces in Serre’s spring/summer 2020 collection that were made from recycled materials—a process that begins with deep dives into dead-stock supplies and serious sifting through secondhand stores. Having picked out materials that are of interest, the Marine Serre creative team then finds new ways to use these fabrics. A recent development sees the brand working with suppliers that sort out end-of-cycle garments with a machine that recognises fibers, allowing for the selection of the best materials.
Take a look at how Serre’s studios transform crochet tablecloths into dresses and tops; patchwork bedsheets into gorgeous floral dresses; and turn humble towels into haute track jackets. With textile mills and almost all other production facilities having ground to a halt practically the world over, this kind of resourcefulness and mindfulness is more laudable than ever.